![]() ![]() The Google Play Store has a short description saying: “Fallout Shelter puts you in control of a state-of-the-art underground vault.” The long description itself does not use any introduction to expand on that and goes right into the feature lists. This does immediately let users know that the mobile game is highly recommended, although it does not tell them what kind of game it is. The App Store Description for Fallout Shelter on both the iOS App Store and Google Play Store begins with a list of its awards and accolades. For this week’s App Store Spotlight, we look at Fallout Shelter’s App Store Description and see its strengths and weaknesses. ![]() For Fallout Shelter, a mobile game based on the popular “Fallout” franchise, it needs an App Store Description that can make the game stand out on its own while still appealing to fans of the series. There are many ways a description can go about this, but there are several best practices that remain consistent. The App Store Description should tell users everything they need to know about an app in a clear and easy to read manner. Fallout Shelter App Store Description Spotlight January 14th, 2020
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